Updates

ROAM Is Coming
ROAM Is Coming
The first order is pretty much sold out. Next up is the ROAM Boxer Brief: rebuilt pouch, improved fit, same TENCEL Lyocell, three new colorways. Read more...
One Month In
One Month In
The Apex has been live for about a month. Every single review is five stars. Zero returns. Firefighters, plumbers, HVAC technicians, and guys who just sit at desks are all... Read more...
Available Now
Available Now
It took me 3 years to build this pair of boxer briefs right. I'm excited and proud to share this product. Since picking up the first order in Vancouver on... Read more...
TENCEL™ Fabric Licensing
TENCEL™ Fabric Licensing
Finding a supplier that could source TENCEL™ Lyocell was a game changer. This isn't just another fabric, it's the gold standard in sustainable textiles, used by brands like Patagonia, and... Read more...